2/09/07 - Recording customer interactions is one of the many sales applications for SoniClear SalesVoice. Jerry Damson Automotive Group has been using SalesVoice for the past year to record Finance and Insurance closing sales at their Honda and Acura dealerships in Huntsville, Decatur, and Florence, Alabama. By recording sales presentations, the staff can review the actual conversation when a customer disputes a purchase.

F&I Managers simply start the recording on the computer at the beginning of each sales session, eliminating the need for cassette tapes. The result is an accurate and convenient digital record of their customers’ purchases for future reference. “SalesVoice has worked very well for us. It provides a cost-effective solution for recording our F&I closings”, commented Theodore Kearley, IT manager for the dealership.

In the past Damson Automotive used dictation equipment for recording sales. Cassette tape recording turned out to be unreliable. Too often tapes were unintelligible, broken, or lost. To solve these problems, they switched to recording with SalesVoice. It was simply a matter of installing the SalesVoice software on the existing computers in every sales office, and plugging in the included computer microphone.

Recordings are filed automatically on the network server for easy access. Managers can recall recordings at any time, either for review, or to play back to customers for clarification. The space-efficient MP3 recording format used by SalesVoice keeps network traffic and storage requirements to a minimum. For long-term archival storage the recording files are burned to CD periodically. A month’s worth of F&I closings can be saved on 3 or 4 CDs.

SalesVoice can also be used for recording a variety of sales-related activities, including presentations in the field, sales meetings, training sessions, phone calls and conferences. These recordings can be used to improve customer service, refine sales skills, and enhance PowerPoint presentations. See the SalesVoice Product Page for more information.